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What is
Informed Choice?

INFORMED CHOICE is a global quality assurance and certification program for the sports nutrition industry, designed to minimize the risk of products being inadvertently contaminated with substances prohibited in sport by the World Anti-Doping Agency (WADA).

Download our fact sheet to learn more about:

  • Why is banned substance testing necessary?
  • Who are LGC and Informed Choice?
  • How do I certify my products?

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